BRAND THERAPY & STRATEGIC COMMUNICATION
TMC-THE MEMORY COMPANY
I am Anusha Yadav and I am the principal at TMC -The Memory Company. At the heart of all trusted brands lie vitality and confidence, and we listen to clients and customers alike, to help brands discover the best versions of themselves that win people over – strategically and creatively. We work with clients personally, and via an enviable roster of global expertise. Your brand deserves to have an admired legacy.
LOGICAL PROCESS TO BRILLIANT RESULTS
Discovery of brand atmosphere, and customer base. Diagnosis of pain points, brand personality, purpose, legacy goals, positioning, value & belief system, and narratives that will guide a precise strategy to forge emotional connections and shared values with desired customers / audiences.
Brand Naming, Identity Design Systems, Brand Bible (style-guide book) & Style-Scapes, WordPress Site, Social Media Strategy and Communications / Marketing assets. Precise in-house design / roster recommendations for Digital, Print, Motion Graphic, Cinematic, Exhibition and Sound applications.
Top-drawer coffee table / art books and catalogues. Strategic understanding of purpose and end reader behaviour. Design of the complete book layout. Commissioning third party writers / photographers / illustrators. Printing co-ordination & supervision. Book marketing and distribution strategy.