THERE IS NO REASON FOR DESIGN IF THERE IS NO STRATEGY
The Memory Company is a purposefully small and sharp Brand Strategy and Design Consultancy based in Mumbai, India. The company specialises in helping brands connect with their customers and audiences by creating strategic language, visual vocabularies and formats for brand engagement, loyalty and clarity.
We work with clients who are funded start-ups, or have existing brands that need a relaunch or want to introduce a new one. We are especially interested in health-care, luxury, women-centric and commodity brands as well as cultural institutions.
A FEW WORDS ABOUT
THE MEMORY COMPANY
I am Anusha Yadav and I am the principal at The Memory Company. I work within a multi-disciplinary coliseum to build and humanise brands and ideas that connect with, and inspire customers / audiences emotionally to earn a their respect, love and alignment. I work with clients and their teams personally and via an enviable roster of incredible talents around the world to infuse brands with delight, life and longevity. Your brand deserves an invigorating legacy.
REASON TO BE
SERVICES
- 01
Brand Strategy
Discovery of brand atmosphere, and customer base. Brand personality creation, purpose, legacy goals, positioning, value & belief system, and narratives that implement a precise strategy to forge an emotional and shared values connection with desired customers / audiences.
- 02
Brand Design
Brand Naming, Identity Design, Brand umbrella style/guide book & consistency-scapes, WordPress site, social media and communications / marketing collaterals. Expert in-house design as well as roster recommendations for Digital, Print, Motion Graphic, Cinematic, Exhibition and Sound applications.
- 03
Book Design
Exclusive hi-end coffee table / art books and catalogues. Strategic understanding of purpose. Design of the complete book layout. Commissioning writers / photographers / illustrators. Printing co-ordination & supervision. Book marketing and distribution strategy.